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Although it was originally slated to come out next month, Paramount Pictures decided to push back their zombie apocalypse movie World War Z to next summer. Today, the first trailer for the film was released. See what it looks like below when Brad Pitt runs for his life from flesh-eating ghouls and the world goes to hell:
It's a well-put together trailer, and for something that serves as the public's first introduction to World War Z, it's remarkably positioned. For example, you and I may know that the premise of World War Z is about zombies taking over the planet, but after watching that trailer, did you see anyone mention the Z word at all? How about a close-up of anyone non-living consuming the flesh of anyone alive?
Instead, the World War Z trailer could be mistaken by the masses as some kind of disaster movie about a viral outbreak (which I guess a zombie apocalypse is, strangely enough) or even just people going amok as the world collapses. What I'm wondering is if whether Paramount's marketing department is purposely trying to distance their movie from the word zombies or if it's just a chance effect.
I'm guessing that it's the former.
Let's put the zombie question aside for the moment; wasn't that still an awesome trailer? This movie had had its share of speculation about story problems, with extensive reshoots and the studio deciding to delay the release of the film by six months. Maybe Marc Forster is still working out the clunks, and maybe there's been big changes to the decent screenplay adaptation that I read more than three years ago now, but for now this first World War Z movie trailer works. It's got me interested in seeing the movie.
World War Z is scheduled for release on June 21, 2013.
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