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Since its launch two weeks ago, Gears of War 3 has now sold more than three million copies on the Xbox 360. That has pushed the total sales of the franchise past one billion dollars and positioned it as one of the bestselling video game franchises of all time.
Gears of War 3 is already 2011's top selling game, but it also has the distinction of being the first 360 game franchise to push past the one billion dollar mark. Microsoft may own the Halo franchise, but the first two Halo games were developed for the first Xbox, not the Xbox 360.
The third game finishes the fight between the human forces of COG and the subterranean threat of the Lambent and Horde alien races. Gears of War 3 continues to use the third-person, cover and shoot gameplay popularized in the first two chapters.
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